[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.andy-dc.cz\/cesky-byznys-musi-pocitat-s-alternativami-mleka\/#Article","mainEntityOfPage":"https:\/\/www.andy-dc.cz\/cesky-byznys-musi-pocitat-s-alternativami-mleka\/","headline":"\u010cesk\u00fd byznys mus\u00ed po\u010d\u00edtat s alternativami ml\u00e9ka","name":"\u010cesk\u00fd byznys mus\u00ed po\u010d\u00edtat s alternativami ml\u00e9ka","description":"Veganstv\u00ed se posledn\u00ed rok sklo\u0148uje ve v\u0161ech ohledech. Jeho p\u0159\u00edznivci apeluj\u00ed nejen na etiku a zdrav\u00ed, ale i budoucnost cel\u00e9 planety Zem\u011b. Tento relativn\u011b nov\u00fd sm\u011br ve stravov\u00e1n\u00ed m\u00e1 p\u0159irozen\u011b<p class=\"more-link\"><a href=\"https:\/\/www.andy-dc.cz\/cesky-byznys-musi-pocitat-s-alternativami-mleka\/\" class=\"readmore\">P\u0159e\u010d\u00edst...<svg class=\"icon icon-arrow-right\" aria-hidden=\"true\" role=\"img\"> <use href=\"#icon-arrow-right\" xlink:href=\"#icon-arrow-right\"><\/use> <\/svg><span class=\"screen-reader-text\">\u010cesk\u00fd byznys mus\u00ed po\u010d\u00edtat s alternativami ml\u00e9ka<\/span><\/a><\/p>","datePublished":"2019-12-26","dateModified":"2023-06-08","author":{"@type":"Person","@id":"https:\/\/www.andy-dc.cz\/author\/#Person","name":"","url":"https:\/\/www.andy-dc.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/9bbe1b3bd68cf5b616cc697a459b86e3be4df6c120806baf939f8aad94b0a3d6?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/9bbe1b3bd68cf5b616cc697a459b86e3be4df6c120806baf939f8aad94b0a3d6?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"andy-dc.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.andy-dc.cz\/wp-content\/uploads\/img_a364617_w4394_t1577363368.jpg","url":"https:\/\/www.andy-dc.cz\/wp-content\/uploads\/img_a364617_w4394_t1577363368.jpg","height":0,"width":0},"url":"https:\/\/www.andy-dc.cz\/cesky-byznys-musi-pocitat-s-alternativami-mleka\/","about":["Byznys"],"wordCount":383,"articleBody":"Veganstv\u00ed se posledn\u00ed rok sklo\u0148uje ve v\u0161ech ohledech. Jeho p\u0159\u00edznivci apeluj\u00ed nejen na etiku a zdrav\u00ed, ale i budoucnost cel\u00e9 planety Zem\u011b. Tento relativn\u011b nov\u00fd sm\u011br ve stravov\u00e1n\u00ed m\u00e1 p\u0159irozen\u011b spoustu zaryt\u00fdch odp\u016frc\u016f. Ti si stoj\u00ed za t\u00edm, \u017ee bez \u017eivo\u010di\u0161n\u00fdch slo\u017eek potravy se dlouhodob\u011b \u017e\u00edt ned\u00e1. Je to ale trend, se kter\u00fdm by m\u011bli tuzem\u0161t\u00ed zpracovatel\u00e9 a prodejci ml\u00e9\u010dn\u00fdch produkt\u016f p\u0159eci jen po\u010d\u00edtat. Alternativy z kokosu, s\u00f3ji, o\u0159ech\u016f a obilovin se sice pod\u00edl\u00ed na celkov\u00e9m trhu v jednotk\u00e1ch procent. Ka\u017ed\u00fd rok ale jejich n\u00e1kup roste o 30 %. Kupuj\u00ed je nejen vegani, ale tak\u00e9 alergici, nebo lid\u00e9, kte\u0159\u00ed cht\u011bj\u00ed odleh\u010dit sv\u016fj j\u00eddeln\u00ed\u010dek.&nbsp;Ml\u00e9k\u00e1rensk\u00e9 spole\u010dnosti ve sv\u011bt\u011bVelk\u00e9 zahrani\u010dn\u00ed firmy u\u017e sn\u00ed\u017eenou popt\u00e1vku po tradi\u010dn\u00edch produktech zaznamenali a podnikly jist\u00e9 kroky jak si \u00fabytek financ\u00ed vynahradit. Nap\u0159\u00edklad v\u00fdznamn\u00e1 francouzsk\u00e1 zna\u010dka Danone je na rostlinnou budoucnost d\u00e1vno p\u0159ipraven\u00e1. Ji\u017e p\u0159ed lety pohltila nejzn\u00e1m\u011bj\u0161\u00ed firmy Alpro a Provamel. V jejich sortimentu najdeme alternativy ml\u00e9ka, jogurt\u016f, dezert\u016f i zmrzliny.&nbsp;&nbsp;Co na to \u010ce\u0161iP\u0159esto\u017ee tento trend ve stravov\u00e1n\u00ed pronik\u00e1 i do na\u0161ich kon\u010din, \u017e\u00e1dn\u00e1 z \u010desk\u00fdch etablovan\u00fdch spole\u010dnost\u00ed zat\u00edm novinkou v sortimentu nezareagovala. M\u00edsto pozitivn\u00ed akce se setk\u00e1me sp\u00ed\u0161e s tou negativn\u00ed. Poukazov\u00e1n\u00edm na to, aby byly n\u00e1hra\u017eky spr\u00e1vn\u011b ozna\u010deny a neklamaly n\u00e1zvem nebo um\u00edst\u011bn\u00edm ve stejn\u00e9m reg\u00e1lu. P\u0159edpokl\u00e1d\u00e1 se, \u017ee stejn\u011b jako ve sv\u011bt\u011b, bude i v \u010cesk\u00e9 republice spot\u0159eba kravsk\u00e9ho ml\u00e9ka klesat. Je t\u0159eba, aby se i zab\u011bhl\u00e9 firmy na tuto skute\u010dnost p\u0159ipravily.&nbsp;&nbsp;Vznik nov\u00fdch firemTo ale neznamen\u00e1, \u017ee bychom v obchodech tuzemskou alternativu nesehnali. Objevuj\u00ed se mal\u00e9 podniky, kter\u00e9 vyr\u00e1b\u00ed rostlinn\u00e1 ml\u00e9ka, m\u00e1sla, jogurty, ale i s\u00fdry. Zn\u00e1m\u00e9 je nap\u0159\u00edklad Neml\u00e9ko, nebo v\u00fdrobce vegansk\u00e9ho hermel\u00ednu Alex\u00fdr. Obvykle jsou k dost\u00e1n\u00ed v bio obchodech a prodejn\u00e1ch zdrav\u00e9 v\u00fd\u017eivy.                                                                                                                                                                                                                                                                                                                                                                                        4.5\/5 - (8 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"\u010cesk\u00fd byznys mus\u00ed po\u010d\u00edtat s alternativami ml\u00e9ka","item":"https:\/\/www.andy-dc.cz\/cesky-byznys-musi-pocitat-s-alternativami-mleka\/#breadcrumbitem"}]}]